Learn how to build and grow a movement using the web, social media, and AI with our Digital Activism Training.
2024 In-person Training
TBA
The big campaigns have millions (even billions) to spend on fancy consultants and expensive ad campaigns. But what if you could achieve similar results without breaking the bank? And what if I told you that you could achieve better results because most of them are doing it wrong? This six-week course will give you the tips, tricks, and tools to become an effective digital activist.
Digital Activism Blog
The Most Important Question: “So what?”
I have a two-word question I use for evaluating marketing tactics and it applies especially well to digital activism. When you’re crafting a headline, posting on social media, designing a mailer, writing a speech, crafting your elevator pitch, or just having a conversation with someone, there’s a simple but powerful question you can ask yourself … Read more
Storytelling for Digital Activism
Telling stories is hands-down the most effective way to communicate. But there’s a big difference between bad storytelling and good storytelling. Simply going through the motions isn’t going to result in creating the remarkable content you need in order to be effective. In this post, I’m going to show you the mechanics of storytelling and … Read more
Building a Second Brain
How can you consistently create remarkable content? If you want to build an audience and grow your influence, you need to be publishing. But how do you come up with ideas? And if you do come up with some great ideas, how do you remember them? In this post, I’m going to share some strategies … Read more
The Digital Activism Technology Stack
What are the technologies you need to harness in order to be effective at digital activism? There are a few components you’ll need to implement and the combination of tools you choose is what we call a “technology stack.” In this post, I’ll talk about what those components are and how to use them. Intro … Read more